The greatest challenge in healthy vending is how people react to the slightly higher pricing. The real issue here is the value of what you are actually buying. Cheap food is usually cheap for a reason — cheap ingredients. Healthy snacks provide your body with the food it needs and recognizes — rather than empty calories and ingredients not found on any daily requirement list.
Take for example a MilkyWay; yummy right? But what’s it got nutritionally? Not much: 270 calories, 11g of fat, 1g of fiber, 2g of protein and 6% of calcium. Ok, now look at a Clif Bar — equally as yummy, but 240 calories, 6g of fat, 5g of fiber, whopping 11g of protein!, 25% of calcium & iron, 10% vitamin D, magnesium, and much more. The $1.50 Clif Bar is by far the better value.
And lets talk about the cost to our health of constantly eating empty, sugary calories. We all know that obesity rates are at an all time high. Doctors are seeing skyrocketing obesity rates in both adults and children yet they are literally starving nutritionally. We all have to reevaluate the food choices we make. Consider not only the sticker price, but the value of our choices and our long term health.